Coloured Raine’s New Foundation is Going Viral!
We’re going nuts over Coloured Raine’s New Foundation and we’re not alone! With over 7.4M views their foundation video is taking Twitter by storm.
Even mega-star and beauty icon Chrissy Teigen took notice, tweeting “Whoa this is amazing. You deserve all the love you’re getting!”
And she’s not the only one obsessing over this amazing product, the style gurus at STYLECASTER are shouting about it too. “I love Twitter but usually it’s political commentary or maybe a kitten video I’m liking and retweeting. The platform isn’t the most beauty-obsessed place, unlike Instagram. But Coloured Raine’s foundation video is absolutely worth a second look. In fact, I think I’ve watched it a dozen times. And I’m not the only one. It currently has more than 28,000 retweets and 166,000 likes. To put that into perspective, most beauty-related tweets get 100 likes max. So what’s this magical video about? The brand’s new foundation…” –Elizabeth Denton.
Keep reading on StyleCaster
Want in on this amazing product? Founder & CEO, Loraine R. Dowdy, is kicking off a round of fundraising. And since we want nothing more than to see them continue to grow, reach out to our team to get in contact.
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Sandy Saputo has joined Herbivore Botanicals!
We’re so excited to share that Sandy Saputo has joined Herbivore Botanicals as CEO and member of the board of directors. ???
Sandy is a transformative leader in the beauty world and will be an amazing partner to founders Alexander Kummerow and Julia Wills as they work to fulfill their mission of bringing clean beauty to the world.
“We are so incredibly grateful to have Sandy Saputo as our new CEO. Her vast knowledge of the industry combined with her positive and unstoppable attitude will no doubt carry Herbivore to great new heights,” said Alex Kummerow and Julia Wills, Co-Founders of Herbivore Botanicals.
“Sandy Saputo has long held a flawless reputation in the beauty industry, thanks in part to her proven track record leading and building beauty brands through periods of significant growth and breakthrough innovation. We’re thrilled to have someone with Sandy’s experience leading the Company during its next phase of expansion,” said Brian Thorne, Partner of Silas Capital, a venture and growth equity firm responsible for the $15M Series A funding the brand received in August 2019, with participation from Stage 1 Fund.
Well-known for her fierce and compassionate leadership, Ms. Saputo is a dedicated mentor to her teams and for young women in the industry. Her inventive and results-driven approach to brand building has resulted in her being twice-awarded as one of San Francisco Business Times’ Most Influential Women…
Keep reading on the Business Wire
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Genius Juice Featured on Shark Tank!
Genius Juice, a USDA Organic, non-GMO, gluten-free and soy-free smoothie brand, is taking the stage this Sunday, January 19th at 9 PM/8PM Central on Shark Tank! The show gets an estimated 3-4 million viewers per episode.
Genius Juice started as not only a mission to bring the healthiest and tastiest product to market, but also to be a zero-waste company. Their goal was to utilize the entire coconut inside and out.
“We couldn’t be more excited to be airing and the exposure is massive for our brand and product on a national platform like Shark Tank. We are very grateful for the opportunity.” Alex Bayer, Founder and CEO said. “We have been preparing for this and are ensuring that we are well stocked with product in anticipation for a big boost in online sales both on our website and Amazon.Com. In addition, we should see an increased demand with our retail partners since customers will be going into the stores requesting Genius Juice.”
You can tune in on ABC to watch Shark Tank this Sunday, January 19th at 9 PM / 8 PM Central and if you miss the airing, the streaming version can be viewed on ABC.com
Check out all their details on Shark Tank’s Products Page
Discover the official press release on BEVNET
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Congrats to Our Life Foods On the Addition of Swamp Pop
Louisiana-Area Food Company Acquires Cajun-inspired Beverage
Authentic, Certified Cajun Food Brand Builds on Southern Flavor Profile by Adding Swamp Pop to Brand Portfolio
PORTLAND, OR (December 20, 2019) — Our Life Foods, maker of A Cajun Life, an authentically Certified Cajun food brand, adds Louisiana-based Swamp Pop to brand portfolio. Swamp Pop premium sugarcane soda will now be a brand under the Our Life Foods brand umbrella, among other Cajun brands such as A Cajun Life. Swamp Pop is available throughout the United States in major retailers and convenience stores at an SRP of $1.99 per 12 fl. oz. bottle as well as available online at drinkswamppop.com.
The name Swamp Pop emerged as a tribute to the Louisiana music genre of the same name, which is a mash-up of R&B, Country, and Cajun music that grew out of South Louisiana in the 1950′s. it would also be a fitting and fun description of these “pops” from the swampy region of Cajun Country. Swamp Pop’s fizzy goodness comes in six southern-inspired flavors: Filé Root Beer, Jean Lafitte Ginger Ale, Noble Cane Cola, Ponchatoula Pop Rouge, Praline Cream Soda and Satsuma Fizz.
“We’re proud to expand the Southern-style offerings of Our Life Foods,” shared Chris Fontenot, Owner and CEO of Our Life Foods. “While we currently offer authentically Cajun rubs, seasonings and meals, we are beyond excited to expand that offering into the beverage category. With natural flavorings as well as authentic Cajun roots, Swamp Pop is a natural addition to our Cajun line.”
A Cajun Life began as a part-time food cart in Damascus, Oregon, and then expanded to four restaurant locations before pivoting to a packaged goods line featuring rice and bean dinners, spices and more. All of A Cajun Life products are made, grown and manufactured in Louisiana, abiding by authentic Cajun flavors and supporting local Louisiana farmers.
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Inspired by the swampy wetlands of Louisiana, Swamp Pop was crafted with Cajun flavor and southern flair front of mind. Swamp Pop premium cane sugar sodas offer naturally-flavored blends to consumers across the United States as well as online.
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With a vision of bringing authentic Cajun food to the masses, A Cajun Life founder Chris Fontenot set out to create a line of products that brought true Cajun flavor to homes across the country. Made, grown, manufactured and produced in Louisiana, A Cajun Life offers consumers authentic, Certified Cajun foods in retailers nationally.
Cheers to Lemon Perfect – “Best New Product” at 2019 BevNET Awards!
Lemon Perfect, an innovative cold-pressed lemon water brand that has exploded onto the scene in the functional beverage category, was named “Best New Product” earlier today at BevNET’s Best of 2019 Awards. BevNET’s annual end-of-year awards honor companies, brands, individuals and products across the beverage landscape.
“We are deeply honored to be acknowledged by the beverage industry’s leading and most comprehensive media company,” said Yanni Hufnagel, Lemon Perfect’s Founder and CEO. “The beverage landscape is dynamic, and we expect that on-trend, well-packaged and inclusive emerging brands will become the iconic brands of tomorrow. Our goal at Lemon Perfect is to be at the forefront of the ‘better-for-you, for everyone’ movement by building products that meet at the intersection of flavor and good-for-you. We are humbled and energized by the fact that BevNET has recognized Lemon Perfect in such a profound way, as we work toward creating brand ubiquity while disrupting an American beverage ecosystem largely dominated by high-calorie, high-sugar options.”
Lemon Perfect also announced earlier today the addition of two industry veterans to its leadership team. Dustin Canner has joined the company as its Vice President of Sales, after having served as the Director of Sales at Brad’s Raw Foods and Little Duck Organics. Canner has previously held positions at Health Warrior, Snack Factory, Vitaminwater maker Glacéau and Coca-Cola. Neha Soi has also joined the company as its Vice President of Operations, after having spent four years at Starbucks in their global sourcing department. Soi has also held positions at L’Oréal and Taco Bell. Check out the official press release on PR*Urgent
BEVNET says…
“Even the really old, really good ideas can use the occasional refresh. Lemonade is pretty much as old and as good as ideas come, but this year Lemon Perfect managed to leave us pleasantly surprised with its polished, vibrant and eye-catching take on an old classic. They’ve smartly refined the basics — blending organic cold-pressed lemon juice with organic flavors and using natural sweeteners to reduce calories — and delicately balanced the formulation to replace sugar with erythritol and stevia without sacrificing flavor. Meanwhile, the brand’s slick branding and bright, inviting design gives it the vibe of an established player, rather than a new startup. We didn’t think lemonade could be improved without losing its broad appeal, but Lemon Perfect has succeeded in doing just that.” – BEVNET
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Meet VAITAL Organics, the player to change the market!
VAITAL Organics was formed out of a necessity to find a product that could deliver convenient nutrition for those on the go.
It wasn’t till our athletic careers were over until we realized that we weren’t supermen, and that we had to start watching our diets and putting an emphasis on healthier living. When we were introduced to Superfoods, the game was changed for us and we knew that this was going to be the next wave. So with a “hit-the-ground-running” mentality, we have been able to bootstrap VAITAL to where we are at today.
With the help of our naturopathic formulator, Reno Rolle, we set out on a mission to make living a healthier lifestyle more convenient and approachable while also making sure we kept things simple, clean and as efficient as possible.
The name VAITAL comes from the Rastafarian movement known as Ital, which centers around consuming organic, non-processed foods that increase the energy that lives in every human. We, too, believe that what you put in your body matters, and that pure, all-natural, nutrient-rich foods are the most beneficial to your body, mind and overall well-being.
VAITAL Organics is based in Los Angeles, where our goal is to re-VAITAL-ize the booming health and wellness industry, and to make a healthier lifestyle convenient, approachable and accessible for everyone. to creating Fhitting Room, our founder, Kari, was a recent Harvard Business School grad with an exciting marketing career at Pepsi Co. She focused on building equity for powerhouse brands and launching new product innovations.
