Did you miss the Beauty & Money Summit LA? Don’t fret. Our Managing Partner and CFO, Jeremy Trifenbach, attended and is going to give you the inside scoop!
First and foremost, let’s talk about events. Many people ask: Are they important? Should I attend? Should we go to multiple events? And the answer is YES to all of the above!
The key to brand building is selling to 1. Consumers 2. Retailers 3. Industry – Events help with 2 or 3 of these depending on the type of event.
So do your research. Know who’s attending, how to best target them, and put your game face on. This is the time to pitch your brand and ask questions. Rarely do you get so many experts under the same roof who are there to hear your pitches.
The question I was asked most by growing entrepreneurs at B&M was, “Where can I get money for my brand?”
When looking to grow your company, make sure your ducks are in a row. Not being prepared can not only damage your chances of getting funding but harm the brand name you’ve worked so hard to cultivate.
If you’re not sure where to start, the first step is finding an expert who you trust and who can help guide you. That’s where Stage 1 Financial comes in. From getting your books in order to capital raise portfolios to introductions with potential investors – we move with you through every step as both guide and partner.
The big beauty trends in 2019:
Questions? Want to know more? Call us! Don’t miss Jeremy’s panel at the Cosmoprof North America in Vegas July 29th | 12:45 pm: Financing Your Growing Brand: Equity, Debt Or Both?
If you like beauty and money as much as we do, you won’t want to miss this conference next year! Over 2,000 one-to-one private meetings are requested at these summits by industry-leading companies including L’Oreal, Coty, Unilever Ventures, Tengram Capital Partners, Financo, Moelis, Scent Bird, Pulp Riot, and many more.